film poster analysis

(during my sketch drafting of poster)

I chose to base my idea of my poster on this girls face and her facial expressions. I also like the positioning of the title of the film which is underneath the photo, when I redraft my poster I am going to place my title in a similar place as it looks more effective as it does not reduce the audience view of the image. I quite like the idea of the girl on my poster looking shocked and ‘shattered’ however if I just showed her face on the poster I am not sure it will look as effective as this poster as I am not sure it would get the plot across to the audience.

I asked someone in the public aged 40 what they thought of my poster and how it came across to them, they gave me good feed back and also criticism which I needed in order to improve my poster. Some of the feedback she gave to me was the idea of the font of the title being shattered is good and strong, the image is a strong image and the facial expression on the girl really represents the title however if you make the girl look more ‘shattered’ it may give a better effect.  They also said if I had my title underneath my image it would emphasize the image. She also thought the billing block at the bottom of the poster was ideal and was small enough, it does not take away the main image. They also gave me suggestions such as the date of release, main actors, twitter and facebook.

For my next draft I am going to get the ideas of the image and title position from the poster above, I think it is clear and effective. I think the colour on this poster works effective for a horror movie poster, while I was looking at movie posters I noticed the majority of them use blue, red, white and black. I am going to stick to these colours, my main colour I am planning to use is red! The colour red indicates the colour of blood which gives the reader the impression of the horror including blood. However I do not want to over excessively use the colour red as there is not much blood in our movie trailer.